Kate Terricciano Sirignano
Meet the Team
Under her leadership, Image Marketing has been one of the most sought-after lifestyle marketing agencies in New England for the last ten years, consistently cited as an industry leader by such entities as the Hartford Business Journal and Connecticut Magazine. The firm celebrated its 10th anniversary in March 2017 and employs ten full-time professionals on its PR Agency team. It has been named a Top 25 Advertising and Public Relations agency in Connecticut every year since 2011.
In addition to her role at Image Marketing, Kate has been a member of the executive board of the Southington Chamber of Commerce for five years and currently serves as the Chairman. She also served as President of her local Rotary Club, is on the Board of Directors for the United Way and Junior Women’s Club, and is active in many industry associations and trade groups.
Kate was honored as one of Connecticut’s “40 Under Forty” winners in the Hartford Business Journal in 2011, and again by Connecticut Magazine in 2016. She has been featured in numerous articles on marketing entrepreneurship and regularly makes TV appearances for her clients.
Kate attended Clark University, where she studied American Government and Organizational Communications.
Monday Survival Tip at IMC: Rock your favorite pair of heels to start the week off right!
Fun Fact: Kate loves to travel and has visited 30 countries over the past 12 years.
Creative ManagerDegree: Double Bachelor’s in Digital Media and Studio Art with a concentration in Graphic Design from Marist College.
Job Description: As the Creative Manager, Jenna leads the visual direction for every project the design team produces. Her detail-oriented personality ensures that every design is sent with her stamp of approval. She can be found catching up on the latest design trends, swatching colors on InDesign, or organizing her clients’ priorities for the week. Jenna believes in encouraging idea sharing and vows to keep her creativity standards high.
Monday Survival Tip at IMC: Working-from-home: the comfort of your couch can inspire you.
Fun Fact: She is the go-to DJ of the office Spotify playlist and frequently lets Disney tunes and Celine Dion enchant the IMC walls.
Graphic DesignerDegree: Bachelor’s in Graphic Information Design from Central Connecticut State University
Job Description: As a Graphic Designer, Edyta carries a strong appreciation for all things “visual”. Her knack for website frameworks and coding assist in bringing the team’s visuals to life online. She is happiest with a camera in hand, using her eye for aesthetics to hone in on the perfect shot. The sky is the limit with her multi-media capabilities, whether designing signage, editing web banners or working tediously in Photoshop.
Monday Survival Tip at IMC: The best morning work is most often done post-turbo shot.
Fun Fact: She is an advocate for casual office environments, frequently producing quality work with her feet propped up on her desk.
Junior Graphic DesignerDegree: Bachelor’s in Graphic Information Design from Central Connecticut State University
Job Description: As a Junior Graphic Designer, Erica is happiest when she is in her creative element. She loves taking on the challenge of re-branding a new client’s logo or brainstorming sketches and digital mock-ups for a new web layout. Her hunger for knowledge (and kale) are ever apparent in the office; you can find her brainstorming with the design team, asking questions on a new design tool or taking direction from fresh ideas.
Monday Survival Tip at IMC: A little bit of dance hall music before everyone arrives in the office goes a long way.
Fun Fact: She’s present in every square inch of the office; usually you’ll hear her unmistakable laugh before you even see her.
Degree: Double Bachelor’s in Public Relations and Entrepreneurship from Quinnipiac University
Job Description: Alexa spends time getting to know clients on a personal level to understand how she can give them momentum with out marketing strategies. She is the first point of contact before we drive into concepts and plans. Alexa’s eye for visuals and small details pay off when aiming to provide clients with a clear marketing roadmap.
Monday Survival Tip at IMC: Cuddle your kitten until 8:58am before you head out the door.
Fun Fact: She takes pride in being recognized as the office desk dancer and knows a quality selfie when she sees one.
CopywriterDegree: Master’s in Print Journalism from Quinnipiac University
Job Description: As a Copywriter, Sara aims to spell out personal narratives for clients that will capture their demographic. Improper grammar and typos don’t stand a chance when the pen is in her hand. Sara writes for a wide spectrum of industries and brands, from articles on machinery to blog posts on gardening trends. Her main priority is producing relevant content that readers will find enthralling, relatable and helpful.
Monday Survival Tip at IMC: Recap the weekend’s events in vivid detail to keep team members up to date with her current life happenings.
Fun Fact: She appreciates the art of word play and thinks that all puns should be intended and recognized for their beauty.
Digital Marketing CoordinatorDegree: Bachelor’s in Communications with a concentration on Advertising from Endicott College
Job Description: As the Digital Marketing Coordinator, Amanda leads website redesign projects and is the liaison between software developers and clients. She strives to make each brand shine in their industry via online marketing initiatives. Her positive outlook and friendly personality make her the perfect fit for handling clients and communicating with teams. She loves helping clients achieve their brand’s potential.
Monday Survival Tip at IMC: Stay on top of your planner and you can do no wrong.
Fun Fact: She recycles almost everything (even plastic forks, beer caps and straws go in the recycling bin).