Now Hiring | Social Media Account Manager

by | Sep 22, 2022 | Hiring

About Us

Image Marketing Consultants is a Plantsville based full-service marketing agency. We work with a variety of clients located around the country, with a primary focus on the shopping center industry and lifestyle brands. The work we offer our clients includes strategic marketing planning, public relations, creative design, web design, social media management, digital marketing, media buying and more.

The ideal candidate will be looking to gain experience in the marketing industry from an agency perspective. This internship offers the benefit of gaining hands-on experience in a small agency environment – which means exposure to multiple client projects in a fast-paced (and fun!) environment. 

Social Media Account Manager

Who You Are | Required Skills & Experience

ACCOUNT MANAGEMENT & TEAM EXPERIENCE

  • You’re a “people person” at heart, and have client management experience serving as a primary contact for day-to-day account needs
  • You’re a strong communicator and skilled at managing relationships artfully, able to build trust and confidence while positioning our agency as a strategic resource and partner for business growth
  • You have experience working collaboratively as a team, including acting as a mentor/leader to help supervise and develop the skills of support staff

SOCIAL MEDIA CONTENT CREATION & CURATION

  • You have 2+ years experience creating social media content, ideally growing and managing multiple social channels either as an independent influencer or for a brand.
  • You are a content creator at heart with stellar copywriting skills, a knack for storytelling, and a talent for producing stunning visual content.
  • You know how to create high-quality content in a variety of formats from photo imagery to graphics, GIFs, video and more. 
  • You are familiar with content curation, and are equally skilled at sourcing social media content to support a client’s own feeds, alongside original content creation

GENERAL SKILLS & INTERESTS

  • You live and breathe social media! You’re up to date the latest social trends and best practices, you’re the first to test out new platforms and features when they launch, and you follow best-in class brands to stay inspired
  • You have a passion for all thing trending in the retail and lifestyle space, and preferably with some experience working in the retail/shopping center industry
  • You understand how to connect with an audience, using data to help shape strategy and deliver more of what your audience wants.
  • You’re a highly organized, self-starter who can manage projects independently from end to end
  • You’re comfortable working at a very fast pace, have a collaborative attitude, and enjoy wearing many hats
  • You’re an excellent written and verbal communicator who presents ideas clearly, concisely and with context
  • You maintain high standards in every aspect of your work and continually raise the bar
  • You are highly creative and full of ideas, with a good balance of strategic thinking

Job Responsibilities

CLIENT MANAGEMENT

  • Under the direction of the Account Director, serve as a main point of contact for the agency’s largest client account in the social media space
  • Manage all client communications in a timely and professional manner, including leading bi-weekly check-in calls with client contacts
  • Maintain positive rapport and open communication to build trust and confidence with all client contacts

ACCOUNT MANAGEMENT

  • Responsible for the creation of bi-weekly social media content calendars for the client, including” sourcing/creating all visual assets and written captions, researching/adding hashtags and links, suggesting paid boosting strategies, making on-going edits to content and updating as needed, and ensuring all content is approved/scheduled in Hootsuite (or posted natively) on time and without errors
  • Support the “locally managed” client accounts in executing bi-weekly content calendars as needed
  • Assist account team with monthly reporting & analysis of accounts’ performance 
  • Play an active role in developing and executing evolving social media strategies; suggest opportunities for growth
  • Support the execution of additional client projects and campaigns as needed (i.e. may include: coordinating influencer campaigns, photo shoots, creative projects)

TEAM MANAGEMENT & COLLABORATION

  • Be a true “team player” working closely with all members of the client account team, as well as with the agency’s larger social media management team, to communicate industry trends, learnings, and ensure overall efficiencies and best practices are in place at all times
  • Supervise Account Coordinators to direct and assign tasks as needed; monitor flow of all client account needs
  • Support Account Director with ad hoc projects and tasks to further support the client as needed

    Apply by sending a resume and cover letter to Info@imagemarketingconsultants.com

     

    Now Hiring | Social Media Account Coordinator

    by | Sep 22, 2022 | Hiring

    About Us

    Image Marketing Consultants is a Plantsville based full-service marketing agency. We work with a variety of clients located around the country, with a primary focus on the shopping center industry and lifestyle brands. The work we offer our clients includes strategic marketing planning, public relations, creative design, web design, social media management, digital marketing, media buying and more.

    The ideal candidate will be looking to gain experience in the marketing industry from an agency perspective. This internship offers the benefit of gaining hands-on experience in a small agency environment – which means exposure to multiple client projects in a fast-paced (and fun!) environment. 

    Social Media Account Coordinator

    Who You Are | Required Skills & Experience

    ACCOUNT MANAGEMENT & TEAM EXPERIENCE

    • You have experience  working in a busy office environment, and know how to present yourself professionally at all times (interacting with team members and clients, via email, conference calls, etc.)
    • A bonus: you have experience being a part of a client-oriented team, ideally from a marketing agency perspective and undworking on a client-oriented team, ideally from a marketing agency perspective
    • You have social media account experience, ideally beyond just personal use, from a business or content creator perspective 

    SOCIAL MEDIA CONTENT CREATION & CURATION

    • You have experience creating social media content, ideally beyond your own personal use
    • You understand both the visual and written aspects of social media strategy, with a great eye for aesthetics, and a knack for writing captions
    • You have experience using social media creation and scheduling tools, ideally Canva and Hootsuite

    GENERAL SKILLS & INTERESTS

    • You live and breathe social media! You’re up to date the latest social trends and best practices, you’re the first to test out new platforms and features when they launch, and you follow best-in class brands to stay inspired
    • You have a passion for all thing trending in the retail and lifestyle space, and preferably with some experience working in the retail/shopping center industry
    • You understand how to connect with an audience, using data to help shape strategy and deliver more of what your audience wants.
    • You’re a highly organized, self-starter who can manage projects independently from end to end
    • You’re comfortable working at a very fast pace, have a collaborative attitude, and enjoy wearing many hats
    • You’re an excellent written and verbal communicator who presents ideas clearly, concisely and with context
    • You maintain high standards in every aspect of your work and continually raise the bar
    • You are highly creative and full of ideas, with a good balance of strategic thinking

    Job Responsibilities

    CLIENT MANAGEMENT

    • Under the direction of the Account Director and Account Manager, help manage client communications in a timely and professional manner
    • Attend all bi-weekly client calls; assit Account Manager with note-taking and providing input as asked 
    • Maintain positive rapport and open communication to build trust and confidence with all client contacts

    ACCOUNT MANAGEMENT

    • Assist the Account Manager with the creation of bi-weekly social media content calendars for the client, including” sourcing/creating visual assets and written captions, researching/adding hashtags and links, making on-going edits to content and updating as needed, and ensuring all content is approved/scheduled in Hootsuite (or posted natively) on time and without errors
    • Maintain additional daily client account tasks, including: posting stories, responding to comments, executing engagement tactics, creating Facebook events, conducting industry research, etc. as asked by the Account Director/Account Manager
    • Assist account team with monthly reporting & analysis of accounts’ performance 
    • Support the execution of additional client projects and campaigns as needed (i.e. may include: coordinating influencer campaigns, photo shoots, creating graphics in Canva, etc.)

    TEAM MANAGEMENT & COLLABORATION

    • Be a true “team player” working closely with all members of the client account team, as well as with the agency’s larger social media management team, to communicate industry trends, learnings, and ensure overall efficiencies and best practices are in place at all times
    • Support Account Director and Account Manager with ad hoc projects and tasks to further support the client as needed

    Apply by sending a resume and cover letter to Info@imagemarketingconsultants.com

     

    Internship Opportunity

    by | Mar 29, 2022 | Hiring, Uncategorized

    Marketing and Events Intern

    Image Marketing Consultants is currently seeking ambitious, creative, and detail-oriented interns to assist our team for Summer 2022 as a Marketing and Events Intern!

    This is a great opportunity to gain experience working with a dynamic, growing marketing agency. Image Marketing is a full-service marketing and PR agency based in Southington, working primarily with clients throughout the U.S. in the retail and lifestyle industries. This intern will have the opportunity to learn the ropes of social media marketing by supporting accounts for clients in the shopping center industry. You will work directly with both our Account Management and Creative teams, with a primary focus on social media copywriting – creating compelling captions/written content for Instagram and Facebook.

     

    We are looking for students who are studying marketing/communications, journalism, creative writing, or another related field and are eager to learn all about the world of social media marketing within an agency environment. You will draft the written copy for social media posts and learn to curate/create engaging visual content, all while learning about brand voice and overall social media strategy. Additionally, you’ll attend a variety of local events including concerts, influencer collaborations, grand openings, TV segments, and more. Our ideal candidate is creative, responsible, self-motivated, and a skilled writer with the proven ability to create compelling content!

     

    This is a semester-long, unpaid internship. Time commitment is flexible and is determined by candidates’ availability.

     

    What You’ll Do
    • Write compelling captions (and other content as assigned) for social media posts (under the direction of the Account Manager/Creative Director)
    • Attend a variety of local events assisting with planning and production, content creation, and other tasks as needed
    • Learn more about the strategy that goes into creating engaging social content, particularly crafting a brand’s tone of voice
    • Assist our Social Media Account Manager on additional duties as needed (may include research, sourcing visual content, reporting on data, posting content, engaging on social platforms, and administrative duties) 
    Our Ideal Candidate:
    • Has a passion for the retail/shopping industry
    • Lives & breaths social media! Is up-to-date with the latest social trends and best practices; likes to be the first to test out new platforms and features when they launch; follows best-in-class brands to stay inspired and loves to work trending content seamlessly into various campaigns and strategies.
    • Is a story-teller at heart with a passion for writing and content creation
    • Is a highly organized self-starter who can work independently
    • Also has a collaborative attitude and isn’t afraid to jump in to help 
    Requirements:
    • Solid understanding of social media platforms (specifically Instagram and Facebook) and best practices
    • Some knowledge/experience writing for social media platforms
    • A writing portfolio/sample of content including social media copywriting is a plus

    Apply by sending a resume and cover letter to Info@imagemarketingconsultants.com 

     

    Join Our Team: Image Marketing is Looking for a Social Content Creator

    by | Jun 30, 2020 | Hiring

    Good news: the Image Marketing Consultants team continues to grow! We’re currently looking to hire a full-time social content creator. Interested applicants can apply by sending a resume and examples of previous work to info@imagemarketingconsultants.com.

    About the Job

    Image Marketing Consultants seeks a full-time social content manager to join our Southington-based agency team. The ideal candidate will be driven and looking to lead the creative process of original content creation for a variety of clients, primarily with a focus on the shopping center/retail industry. 

    Strong visual and writing skills and a sharp editorial eye are required, as is a deep understanding and love for the evolving world of social and digital media. The ability to work creatively with both our internal team and external clients to lead the ideation process of content production is key for this role. This position will report to the Director of Client Services and will work closely with the Social Media Account management team. 

    Who You Are

    • You have 2+ years experience creating digital content, ideally growing and managing multiple social channels either as an independent influencer or for a brand.
    • You are a content creator at heart with stellar copywriting skills, a knack for storytelling, and a talent for producing stunning visual content.
    • You know how to create high-quality content in a variety of formats from photo imagery to graphics, GIFs, video and more.
    • You have a passion for all things fashion and lifestyle, and preferably some experience working in the retail/shopping center space.
    • You live and breathe social media. You’re up to date the latest social trends and best practices, you’re the first to test out new platforms and features when they launch, and you follow best-in class brands to stay inspired.
    • You understand how to connect with an audience, using data to help shape strategy and deliver more of what your audience wants.
    • You’re a highly organized, self-starter who can manage projects independently from end to end.
    • You’re comfortable working at a very fast pace, have a collaborative attitude, and enjoy wearing many hats.
    • You’re an excellent written and verbal communicator who presents ideas clearly, concisely and with context.
    • You maintain high standards in every aspect of your work and continually raise the bar.
    • You are highly creative and full of ideas, with a good balance of strategic thinking.

    What You’ll Do

    • Develop and execute our organic social content strategies for clients (primarily Instagram and Facebook accounts in the shopping center industry) to drive brand awareness, audience growth, traffic, and sales.
    • Partner with clients and our internal social team to develop overall content strategies and KPI’s, with a focus on driving brand awareness, audience growth and engagement
    • In partnership with clients and our internal social account managers, play an active role in the day-to-day social media planning and execution including copywriting, curating UGC, and creation of unique content
    • Create engaging, on-brand content with a consistent aesthetic that is tailored to each channel in a variety of formats from photo imagery to graphics, GIFs, video and more.
    • Analyze content performance and make adjustments and recommendations for improvement based on data.
    • Consistently find new ways to engage and delight our clients’ social audiences while sharing each brand’s core marketing messages in an organic way.

    Think you’re the right fit? Please send your resume and examples of previous work to: info@imagemarketingconsultants.com