About Us
We’re marketing experts with innovative know-how on traditional and digital services adapted to meet your needs. Our clients range from our own backyard in Connecticut to nationwide locations. With a specialty in lifestyle brands and real estate/retail destinations, we work with businesses across a multitude of industries.
Meet Our Team
Awards & Accolades
ICSC MAXI Award
July 2020
Experiential
Centennial Experiential Holiday Tour
ICSC MAXI Award
July 2020
Launch Event
MyPerks Lounges: Hawthorn and Fox Valley Malls in the Chicago area
Forty Under 40
September 2011
Forty Under 40
February 2016
PRSA CT Mercury Awards
October 2020
Influencer Campaign & In Center
Fall Fashion Style Challenge at CT Post Mall
PRSA CT Mercury Awards
October 2020
Integrated PR Campaign
Credit Union League of Connecticut
PRSA CT Mercury Awards
October 2019
Print Publication
Leasing Brochure for Connecticut Post Mall.
PRSA CT Mercury Awards
October 2019
PR
Mark Wahlburg appearance at Westfield Trumbull
PRSA CT Mercury Awards
October 2019
Launch Event
Muse Paintbar
Interested in seeing what we can do?
Kate Terricciano
KATE
TERRICCIANO
President
Kate, an award-winning entrepreneur, is the founder, owner and president of Image Marketing Consultants. A successful marketing and public relations strategist, national public speaker, and philanthropic leader, Kate started the company in 2007 after leading multiple marketing teams for national brands including General Motors, Marriott, and CocoKey Water Resorts. In her career, she has negotiated multi-million dollar contracts with entities such as Radio City Music Hall, the NY Jets, Lincoln Center and many more.
Under her leadership, Image Marketing has been one of the most sought-after lifestyle marketing agencies in New England for the last ten years, consistently cited as an industry leader by such entities as the Hartford Business Journal and Connecticut Magazine. The firm celebrated its 15th anniversary in March 2022, and has been named a Top 25 Advertising and Public Relations agency in Connecticut every year since 2011. Kate was honored as one of Connecticut’s “40 Under Forty” winners in the Hartford Business Journal in 2011, and again by Connecticut Magazine in 2016. She has been featured in numerous articles on marketing entrepreneurship and regularly makes TV appearances for her clients. She also serves on many boards and charities that are near and dear to her.
Kate attended Clark University, where she studied American Government and Organizational Communications.
Fun Fact: Kate owns over 300 pairs of shoes
Ross Culliton
Creative Director
Ross, an award winning designer & Creative Director, began his creative career in 2003 working for his hometown in Connecticut as a graphic designer. After studying Graphic Arts & Photography at Wheaton College (MA) he took his skills and career to San Francisco, CA. Gaining experience working with the local businesses, award-winning agencies and national corporations. He left the Bay Area with the talent needed to bring top level design and creative marketing across the globe. Some of Ross’ previous recognizable works would be his historical community murals he designed for Wells Fargo at over 50 locations across the nation. As Creative Director he oversees and maintains the highest quality work and ensures strong, positive client relationships. In his spare time you can find Ross designing his landscape and home he’s renovating himself in Glastonbury, CT where he currently resides.
Fun Fact: Ross once had the opportunity to direct a photoshoot with Dr. Jane Goodall in a wildlife preserve on Martha’s Vineyard.
Katherine Bolas
Vice President
As Vice President, Katherine is responsible for all aspects of client management, from strategic direction to the coordination of day-to-day operational needs with our account services team. With a well-rounded marketing background, she has her finger on the pulse of new trends in PR, social media, and all things retail, and is passionate about finding creative solutions for each client’s unique marketing needs. She regularly appears on TV to share what’s trending and as as a retail expert/spokesperson for our clients. Prior to joining Image Marketing, Katherine spent eight years with Westfield shopping centers, where she oversaw all marketing efforts for multiple shopping centers in Connecticut, and was responsible for driving traffic and sales for over 2 million sq. ft. of retail, dining, and entertainment space. A graduate of Fordham University, Katherine currently resides in Southington with her husband and daughter Stella.
Fun Fact: As part of an internship with a beauty company in London, Katherine once personally delivered the Queen’s favorite pink lipstick to her at Buckingham Palace.
Christine (Tine) Stec
Director of Strategic Initiatives
Christine, aka Tine, has experience on both the client and agency sides of things. From orthopedics to national retail and cheeseburgerså, she’s marketed it all. She brings her wide range of skills and experiences to our clients as their day-to-day contact for all things strategy and social media. She currently resides in Wallingford with her husband, two young children, Dylan and Cecilia, and cat, Rita.
Fun Fact: Tine has managed to find herself accidentally cast in three commercials: 2 TRUTH commercials, and one car wax commercial for ESPN.
Loring Casarotto
Graphic Designer
Loring got his start working as an intern for NBC Connecticut and Valassis Communications. After graduating from Central Connecticut State University he set his sights on agency life, joining the Image team in 2019. He currently resides in Bristol with his wife, Alli.
Fun Fact: Loring is a big supporter of animal rescues, and owns 4 cats and 2 dogs
Elizabeth Zigmont
Account Director
Elizabeth joined the Image Marketing team in 2021, and handles marketing, event planning, social media and PR for key accounts in our portfolio. Prior to joining Image Marketing, Elizabeth spent 9 years in shopping center marketing, both at Westfarms in the marketing department and then as the Marketing Director at Blue Back Square. After spending some time in media sales at NBC CT, she decided to get back into her true passion – marketing. A graduate of Providence College, Elizabeth currently resides in Southington with her husband Michael and two daughters Isabella and Natalie.
Fun Fact: Elizabeth has planned hundreds of events and even planned a wedding for a couple who was married at the mall and received rings, dress, tuxedo, reception, registry gifts, and more all free of charge. The couple danced their first dance to a live performance by Natasha Bedingfield in Center Court.
Marissa Macaro
Account Coordinator
Marissa started at Image Marketing in May of 2021 as a marketing and content creator intern and has been a member of the team since, working her way up to an Account Coordinator. She assists with social media management, event planning and coordination, as well as all things Blue Back Square. Marissa is a recent grad from the University of Connecticut with a degree in Strategic Communication and a minor in English. When not working, she enjoys spending time with her adorable Cocker Spaniel named Lady!
Fun Fact: Marissa went viral on TikTok when a video she made recieved over 1.5 million views!
Hannah Kirsch
Office Manager
Hannah is exicted to join the Image Marketing team! She comes from a wide array of experiences including customer service, marketing, and billing. She loves working with people, is incredibly organized, and is never without a smile on her face. In her current role as office manager no day looks the same and that is how Hannah prefers it. From organizing company procedures, reaching out to clients, creating invoices, and everything HR she is ready to tackle any challenge the company throws her way. On the weekends you can find Hannah serving up drinks with her husband Aric at a restaurant in their hometown Wallingford, CT.
Fun Fact: In 2019 Hannah and her husband Aric drove across country for a 3.5 month adventure. They stayed in various states and explored as many National Parks as they could. Yellowstone was their absolute favorite.
Victoria Borghese
Marketing Assistant
Victoria joined the Image team in May of 2022 as a Marketing and Events Intern. She now holds the position of Marketing Assistant. Victoria handles the scheduling and publishing of content for several Charter properties in Connecticut, New Jersey, and Long Island. Victoria also attends events at properties throughout the state, where she collects content, helps to setup and ensures the event runs smoothly. She is currently pursuing a degree in Public Relations with a minor in Marketing from Central Connecticut State University, and will graduate in May of 2024. Victoria resides in Southington, CT with her dog, Samantha.
Fun Fact: Victoria’s dream job is to be a Publicist in New York City!
Erica Gonsalves
Content Creator & Copywriter
Erica has spent the last eleven years as a high school English teacher, where she also served as the assistant director and choreographer of the annual Spring Musical. Her teaching experience led her to run grade-level teams for her department, create new course curriculum, and engage in committees around culture, equity, and inclusion. During 2016-2017, she took a leave of absense to spend the year obtaining a Master’s of Writing from the University of Galway in Ireland. Writing has always been a passion for Erica, and she is excited for her career transition into marketing as a content creator and copywriter, where she can continue sharing these skills in a new format. She is grateful to have worked with high school seniors who made sure to keep her aware of all of the latest trends, which is more than helpful as she takes a further deep dive into the world of social media. During her free time, Erica loves to travel, read, and attend concerts. She is a freelance writer for a few publications, and was recently featured on SPIN.
Fun Fact: Erica’s favorite animals are elephants, and she spent time in Chiang Mai, Thailand working with them at two different elephant sanctuaries.
David Beers
Digital Marketing Specialist
As a Digital Marketing Specialist at Image Marketing, David is responsible for the upkeep of client content on websites, digital analytics, and so much more. David has spent the last decade working within various roles for Westfield / URW, with the last 4 years concentrated on digital marketing. Within his digital role, David oversaw and managed the content for 25+ shopping mall websites across the country and was instrumental in the planning of many successful national programs. He is an expert in CMS systems and is Google Analytics certified.
Fun Fact: David is obsessed with meeting celebrities and is never shy to approach them or ask for a picture. His favorite celebrity he met was Terrell Owens.